Privacy Policy

Last updated: May 20, 2026

At Peddle, LLC (referred to as "Peddle", "us", "our" or "we"), we recognize the importance of your privacy and are strongly committed to protecting the privacy of the users of our website, www.peddle.com (the "Website") and our services ("Services"). This privacy policy ("Policy") describes the types of information we may collect from you or that you may provide to us when you visit our Website or use our Services or authorize a third party to provide to us in relation to the Services. It also describes our practices for collecting, using, maintaining, protecting, and disclosing that information. Please read this Policy carefully to understand our policies and practices regarding your information and how we will treat it.

By using the Website and/or Services, you agree to the terms and conditions of this Policy and to become legally bound by this Policy without any modification or reservation whatsoever. If you do not agree with any of this Policy or do not wish to be bound by the Policy, your only option is to not use or access this Website and/or Services.

YOU ACKNOWLEDGE THAT WE USE SERVICE PROVIDERS AND THIRD-PARTY TECHNOLOGIES, INCLUDING COOKIES, PIXELS, WEB BEACONS, ANALYTICS SERVICES, AND OTHER TECHNOLOGIES THAT TRACK YOUR ACTIVITIES AND COLLECT DATA ABOUT YOU AS YOU NAVIGATE OUR WEBSITE AND USE OUR SERVICES. THESE THIRD PARTIES AND SERVICE PROVIDERS MAY INTERCEPT YOUR COMMUNICATIONS, COLLECT DATA ABOUT YOU, MONITOR YOUR INTERACTIONS WITH THE WEBSITE, TRACK YOUR ACTIVITIES ON OUR WEBSITE AND ACROSS DIFFERENT CHANNELS, AND MAY COLLECT ENOUGH INFORMATION ABOUT YOU AS YOU USE OUR WEBSITE TO BE ABLE TO IDENTIFY YOU ON THEIR OWN PLATFORMS (E.G., SOCIAL MEDIA PIXELS). BY USING THE WEBSITE OR OUR SERVICES, YOU SPECIFICALLY CONSENT TO THIS INTERCEPTION, TRACKING AND DATA COLLECTION.

PLEASE ALSO NOTE THAT YOU MAY BE ABLE TO INITIATE A CALL OR TEXT MESSAGE TO US OR OUR SERVICE PROVIDERS ON OR THROUGH THE SERVICES AND THAT WE OR OUR SERVICE PROVIDERS MAY BE ABLE TO INITIATE A CALL OR TEXT MESSAGE TO YOU ON OR THROUGH THE SERVICES. WHEN YOU, WE, OR OUR SERVICE PROVIDERS DO SO, YOU ACKNOWLEDGE AND AGREE THAT WE AND OUR SERVICE PROVIDERS ARE LIKELY TO RECORD AND STORE THESE CONVERSATIONS AND MESSAGES. YOU SPECIFICALLY CONSENT TO US DOING SO, EVEN IF YOU DON’T HEAR OR RECEIVE A NOTICE AT THE BEGINNING OF THE CALL OR TEXT MESSAGE REMINDING YOU THAT THIS MAY HAPPEN.

We may offer you the ability to connect with the Website using a mobile device via a mobile optimized website. The provisions of this Policy apply to all such mobile access and use of mobile devices. This Policy will be referenced by all such mobile applications or mobile optimized websites.

This Policy may change from time to time. We reserve the right, at our discretion to change, modify, add or remove portions of this Policy at any time. Your continued use of the Website and/or Services after we make changes is deemed to be acceptance of those changes, so please check this Policy periodically for updates.

Collection of Information

We and our service providers collect several types of information from and about users of the Website and/or Services, including information:

  1. By which you may be personally identified, such as your name, physical address including ZIP code, email address, telephone number, payment information, photographs, or any other information the Website and/or Services collects that is defined by applicable law as personally identifiable information, personal information, personal data or similar terms (collectively, "Personal Information");
  2. That is about you but individually does not identify you, such as your IP address, metadata or physical location; and/or
  3. About your internet connection, the equipment you use to access the Website and/or Services and usage details;

We and our service providers collect this information:

  1. Directly from you when you provide it, either through filling in forms on the Website, email communications with our representatives, speaking with our or our service provider’s representatives over the telephone, interacting with such persons through the Website, submitting vehicle information or photographs, or by otherwise using our Services. We and our service providers may also ask you for information when you report a problem with the Website and/or Services;
  2. Directly from you when you speak with customer service representatives, including when you provide Personal Information for verification purposes, from using the Services, and from call recordings;
  3. From publishers that receive commissions from us for providing referrals to the Website and/or Services;
  4. From charity partners who monetize the vehicles you have donated to them by using the Website and/or Services;
  5. Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, geolocation, device identification information, and other information collected through cookies, pixels, web beacons, analytics services, and tracking technologies;
  6. From other third parties, for example, our service providers or business partners.

Information About Our Users

We and our service providers collect certain information from and about our visitors and users in any of the following ways:

  1. when you create an account;
  2. when you provide information to get or accept an Offer;
  3. when you register to receive communications from Peddle and/or other affiliated third parties;
  4. when you seek information about or use the Services;
  5. when you provide Personal Information to us through feedback, surveys, or other methods on or through the Website and/or Services;
  6. when reporting a problem about the Website and/or Services;
  7. records and copies of your correspondence (including Personal Information);
  8. your responses to representative questions;
  9. details of transactions you carry out through the Website and of the fulfillment of the Services selected;
  10. automatically as you navigate our Website or use our Services; and/or based upon your search queries on the Website.
Phone Log Information

When you call a phone number, you disclose certain information about yourself, such as your phone number, call time and call duration. Like many other services, we record this basic information.

Server Log Information

When you visit a Website, you disclose certain information about yourself, such as your Internet Protocol (IP) address, browser type, the time of your visit, and the referring location (e.g., the website page that offered a link to the Website). Other information disclosed includes clickstream data, which includes a record of the clicked selections you make while visiting the Website. Like many other sites, we and our service providers record this basic information.

Location Data

We and our service providers may collect location data that you provide us (such as a street address), or geolocation data as you use the Services or access of the Website, subject to the settings on your device or web browser.

Web Technologies

We may use technology like "web beacons," "cookies," and “pixels” to recognize you and your access privileges on the Website, as well as to trace usage. These technologies are often offered by our third party service providers, who collect data about you as you browse and use the Website and Services.

A cookie is a small file that is stored on your device. A web beacon is a small electronic file that is embedded in a web page or email, which allows checking that a user has accessed the content or visited a website. Each time you return to the Website, we and our service providers are able to identify you as a previous or registered user.

We (directly or through our service providers) may use web beacons and cookies to enable us to measure Website traffic, including the number of repeat versus new visitors, the time users spend on the site and their navigation behavior on the site. Collecting this information allows us to make changes that improve the Website and customize your experience. We may also use web beacons and cookies to provide you with tailored marketing materials on the Website, and targeted advertisements outside of the Website.

Certain features of the Website may use specific web scripting and Etags, some of which are provided by our service providers, to seamlessly add information or content to the Website as you interact with it. The Website may also utilize locally stored objects such as Flash cookies to collect and store information about your preferences and navigation to, from, and on the Website. Please be aware that Flash cookies are not managed by the same browser settings as are used for browser cookies.

Be aware that some or all of the above technologies may be provided by third parties, and that the parties who manage those technologies will have the ability to intercept your communications, collect information about you, monitor your interactions with our Website and our Services, and track your activities on the Website or the Services and beyond. BY USING OUR WEBSITE OR OUR SERVICES, YOU SPECIFICALLY CONSENT TO THE USE OF THESE TECHNOLOGIES BY US AND THE THIRD PARTIES WHO PROVIDE THESE SERVICES OR OPERATE THESE TECHNOLOGIES.

Do Not Track

We may track our users’ activities over time and across third party websites to provide targeted advertising. However, we do not respond to Do Not Track ("DNT") signals at this time. In addition, some third-party sites also keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. Please review the privacy policies posted to all third-party websites to confirm if such websites respond to browser DNT settings.

Use of Information

We use information collected about our users in any of the following ways to:

  1. present the Website to you and allow you to use the Services including providing you with information or services you request from us;
  2. process or complete transactions;
  3. help administer and protect the security of the Website and/or Services;
  4. develop, improve or enhance features of our Website and/or Services;
  5. contact you by email, phone, text message or other means regarding the Services;
  6. improve customer service and user experience;
  7. display and/or use aggregate information for advertising and marketing purposes;
  8. track online behavior for behavioral advertising and other marketing purposes including compiling anonymous statistical information and analysis;
  9. administer a contest, promotion, survey or other feature of the Website and/or Services;
  10. notify you about changes to our Website and/or Services;
  11. to provide it to our contractors, service providers, business partners and other third parties, including our analytics providers, advertisers, and technology partners,
  12. in any other way we may describe when you provide the information;
  13. for any other purpose with your consent.

Be aware also, that the third parties whose technologies we use on the Website and the Services will also use information they collected about you for their own purposes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes unless explicitly opted into by the user.

Access to the Information

We may disclose Personal Information about our users, in any of the following ways, to:

  1. contractors, service providers, business partners and other third parties we use to support our business and make the Website and/or Services available, including our analytics providers, advertisers, and technology partners, such as those who deploy cookies, pixels, web beacons, and other tracking technologies on the Website and our Services.
  2. a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Peddle’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by Peddle about our Website and/or Service users is among the assets transferred;
  3. fulfill the purpose for which you provide it;
  4. enforce or apply our Terms and Conditions or buying/selling policies, and other agreements, including for billing and collection purposes;
  5. comply with applicable laws, respond to government inquiries, or to protect the rights or property of Peddle or its users.

Security

Your security is our primary concern. We implement a variety of security measures in an effort to maintain the safety of your Personal Information. We use Transport Layer Security (TLS) technology, which enables encryption of sensitive and Personal Information.

You are responsible for all information, data, or other materials entered into, and any and all activities that occur under or in connection with, your account. You are responsible for maintaining account confidentiality and security for your account by controlling proper account access and protecting your account credentials.

While we strive to protect your Personal Information, we cannot guarantee or warrant the security of any information you transmit to us, or to or from our online products or services. You transmit all such information at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website and/or Services.

Links to Third Party Websites

Our Website may contain links to third party websites. These links are provided only for your convenience, and you are free to use them, but you do so at your own risk. We do not control these third parties’ or their websites. The third parties who operate such websites may use tracking technologies. Please read the privacy policies of these third-party websites carefully before browsing or providing any information on such websites. We are not responsible for your activities or any collection or tracking of your information on such sites.

Compliance with Children Online Privacy Protection Act (COPPA)

Our Website and/or Services are not intended for children under thirteen (13) years of age. No one under age thirteen (13) may provide any information to or on the Website and/or to our Services. We do not knowingly collect Personal Information from children under thirteen (13). If you are under thirteen (13), do not use or provide any information on this Website or on or through any of its features or register on the Website, use any of the features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or username you may use.

If we learn we have collected or received Personal Information from a child under thirteen (13) years of age without verification of parental consent, we will delete that information.

If you believe we might have any information from or about a child under the age of thirteen (13), please contact us at privacy@peddle.com.

Opting Out From Email Communications

After you register or use our Services, we may periodically send you newsletters and other emails featuring special offers, promotions, and other benefits. If you no longer wish to receive these communications, please let us know by clicking on the "unsubscribe" link in our emails. Our email database is continually updated. However, you may continue to receive email communications from us for no more than ten business days from the time we receive your unsubscribe request. Please note that we can only control our own mailing list and policies. Third party advertisers that maintain their own mailing lists may send communications that advertise our products or services; and you may need to contact those parties directly to stop receiving their email communications.

Certain administrative communications, including emails and telephone calls, are necessary to deliver our services. If you agree to use our Services, you agree to receive these administrative communications. For further clarification of these administrative communications, please contact us at privacy@peddle.com.

Your California Privacy Rights

This section of the privacy policy applies solely to California residents.

We adopt this Section of the privacy policy in order to comply with the California Consumer Privacy Act of 2018 (“CCPA”) as amended by the California Privacy Rights Act of 2020 (“CPRA”).

Please note that certain terms used in this California-specific section of the privacy policy, such as “Personal Information,” “Sale,” “Share” and “Sensitive Personal Information” have the meanings given to such terms in the CCPA/CPRA, and not the common meanings of these terms in conversational English, or those defined in the main body of the policy above.

California Disclosures

Please see our DNT disclosures in the main body of this policy.

Notice at Collection

Categories of Personal Information Collected: Identifiers (e.g., name, email, IP address), personal information listed in California Customer Records Statute (e.g., name, postal address, phone number), protected classification characteristics (e.g., age, marital status, ethnicity, citizenship), commercial information (e.g., vehicle details, offer history), internet/network activity (e.g., browsing history), geolocation data (e.g., precise GPS coordinates, latitude and longitude), professional or employment-related information (e.g., current and past job history), non-public educational information (e.g., employee educational records, grades), inferences (e.g., likelihood to accept an offer), and sensitive personal information (e.g., social security number, driver’s license number).

Business Purposes for Use: To provide our services, including vehicle valuation and buying services, coordinate vehicle towing/logistics, process payments, prevent fraud, offer employment and benefits, understand our audiences, manage our business and improve our services.

Sale or Sharing of Personal Information: We may “sell” (as the term is defined pursuant to the CCPA, but not in exchange for monetary compensation) identifiers and internet activity information, including advertising networks, cookie providers, and analytics vendors, for purposes such as marketing our services, understanding our audience, conducting research and development, and enabling customers to receive relevant offers. We do not “share” personal information (as such term is defined pursuant to the CCPA) with third parties for their own use in cross-context behavioral advertising.

Retention Period: We retain transaction-related data for up to 7 years to comply with automotive and financial record-keeping laws. Marketing data is retained for 2 years unless you opt out.

For further details see charts below.

Shine the Light Law

A business subject to California Civil Code section 1798.83 is required to disclose to its California users, upon request, the identity of any third parties to whom the business has disclosed Personal Information within the previous calendar year, along with the type of Personal Information disclosed, for the third parties’ direct marketing purposes. Please note that under California law, businesses are only required to respond to a customer request once during any calendar year. Under Section 1798.83, we currently do not share any Personal Information with third parties for their direct marketing purposes. To make such a request, please send an email to privacy@peddle.com.

Data Collection

We have collected the following categories of Personal Information for the following purposes within the last twelve (12) months:

Category of Personal Information
Categories of Sources of Collection
Business or Commercial Purpose for Collection
A. Identifiers, including: Name, alias, username, email address, phone number, fax number, IP address, device identifiers, employee number, VIN, license number
Website users
Customers and prospective customers
Employees/job applicants/independent contractors
Business partners
Service providers
To provide our services and manage our business
To improve our services
To manage workforce/payroll, offer employment, insurance and benefits, and for background checks
To identify potential customers and prospective customers
To market our services
B. Personal Information, including: Physical address, telephone number, VIN, financial account information, tax ID numbers, driver’s license number, and Social Security number
Website users
Customers and prospective customers
Employees/job applicants/independent contractors
Business partners
Service providers
To provide our services and manage our business
To improve our services
To manage workforce/payroll, offer employment, insurance and benefits, and for background checks
To identify potential customers and prospective customers
To market our services
C. Protected classification characteristics under California or federal law, including: Age, marital status, ethnicity, citizenship, immigration status, and gender
Employees and prospective employees
To manage our business
To manage workforce/payroll, offer employment, insurance and benefits, and for background checks
D. Commercial Information, including: Vehicle details, offer history, transaction history, dealer license number, insurance policy number, vendor identifiers, services considered
Customers and prospective customers
Website users
Business partners, including brokers
To provide our services and manage our business
To market our services
To improve our services
For research and development
To maintain business relationship with partners
E. Biometric information
None
None
F. Internet/Network activity, including: browsing history, search history, information on a user’s interaction with the Website or advertisements, and IP address
Customers and prospective customers
Website users
Employees
To provide our services and manage our business
To market our services
To improve our services (e.g., usage pattern data)
For security monitoring
G. Geolocation data, including: Precise GPS coordinates, Latitude/Longitude
Customers and prospective customers
Website users
Employees
Business partners
To provide our services and manage our business
For fraud prevention purposes
To market our services
To understand our audiences
To improve our services
H. Sensory data
N/A
N/A
I. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)), including: —for employees and job applicants—Educational records, grades, and transcripts
Employees and prospective employees
To manage workforce/payroll, offer employment, and insurance and benefits
J. Professional/Employment info, including: Role, title, department, hire date, and pay rate
Employees and prospective employees
Business partners
To manage workforce/payroll, offer employment, and insurance and benefits
To facilitate B2B logistics
K. Inferences drawn from other Personal Information, including: Likelihood to accept an offer and engagement
Website users
To provide our services and manage our business
To market our services
To improve our services
For research and development
L. Sensitive Personal Information, including: Customer’s login credentials, Social Security number, driver’s license number, citizenship, and immigration status
Customers and prospective customers
Employees and prospective employees
Business partners
To manage workforce/payroll, offer employment, insurance and benefits, and for background checks
To make our Website available and offer our services
To process transactions

We do not knowingly collect any Personal Information of persons under the age of 16.

California Consumer Rights Pursuant to the CCPA/CPRA

California consumers have specific rights regarding how your Personal Information is collected and used.

Right to Access: To request twice within a 12-month period that we, upon verification, disclose the categories and specific pieces of their Personal Information we collected within the preceding 12 months, the categories of sources from which it was collected, Categories of Personal Information Sold (as this term is defined in the CCPA/CPRA), Shared for cross context behavioral advertising, or disclosed for a business purpose, the business purpose for collecting the information, the categories of third parties with whom it was shared, the categories of Personal Information shared with each of those categories of third parties; and the categories of Sensitive Personal Information to be collected and the purpose for which the categories of Sensitive Personal Information are collected or used and whether such information is Sold or Shared, except for such information that is collected or processed without the purpose of inferring characteristics about you.

Right to Data Portability: That the Personal Information is provided in a readily usable format which can be transmitted to another service provider with minimal hindrance.

Right to Request Correction: You have the right to request correction of any inaccurate Personal Information that we maintain about you;

Right to Deletion: To request that, upon verification, their Personal Information be deleted from our internal records and that any of our service providers be directed to do the same, unless an exception authorized under CCPA applies.

Right to Opt Out: California consumers may request to opt out of the "sale" or “Sharing” of personal information to third parties.

Right to Equal Service and Price: That consumers who exercise these rights are not discriminated against as a result.

Right to Request Limited Disclosure: You have the right to request that we limit our use and disclosure of your Sensitive Personal Information, except for such information that is collected or processed without the purpose of inferring characteristics about you.

We do not sell your Personal Information for money, but we may share information with third parties in exchange for receiving insights, advertising, or other valuable services, which the CCPA may consider a "sale." To exercise your right to opt-out of this disclosure, please make a request below.

Data Deletion

As permitted by the CCPA/CPRA, in the event you request deletion of Personal Information that we have collected about you, we, our service providers, and our contractors may be unable to comply with such a request if your Personal Information is necessary to:

  1. Complete the transaction for which the Personal Information was collected, provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between us and you;
  2. Prevent, detect, and investigate security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity;
  3. Debug to identify and repair errors that impair existing intended functionality;
  4. Exercise free speech, ensure the right of another Consumer to exercise his or her right of free speech, or exercise another right provided for by law;
  5. Comply with the California Electronic Communications Privacy Act pursuant to Chapter 3.6 (commencing with section 1546) of Title 12 of Part 2 of the Penal Code;
  6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of that information is likely to render impossible or seriously impair the achievement to such research, if you have provided informed consent;
  7. Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us;
  8. Comply with a legal obligation; or
  9. Otherwise use your Personal Information, internally, in a lawful manner that is compatible with the context in which you provided the information.

Non-Discrimination

We will not discriminate against you or retaliate for exercising any of your CCPA/CPRA rights. Specifically, we will not do any of the following unless permitted by the CCPA/CPRA:

  1. Deny you goods or services;
  2. Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties;
  3. Provide you a different level or quality of goods or services;
  4. Engage in any retaliatory employment practices; or
  5. Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA/CPRA that can result in different prices, rates, or quality levels. Any CCPA/CPRA-permitted financial incentive we offer will reasonably relate to your Personal Information’s value. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.

Do Not Sell or Share My Personal Information

We Sell Personal Information (as the term “Sale” is defined pursuant to the CCPA/CPRA). We also Share Personal Information (as the term “Share” is defined pursuant to the CCPA/CPRA) for cross context behavioral advertising purposes.

As a California consumer, you have the right to opt out of the Sale or Sharing of your Personal Information.

In the twelve (12) months prior to the posting of this Policy, we have Sold to or Shared the categories of Personal Information about California residents set forth below, and for the purposes set forth below:

Categories of Personal Information Sold or Shared
Categories of Third Party to Whom Personal Information Was Sold or with Whom it was Shared
Reason for Selling or Sharing
A. Identifiers, including: name, postal address, IP address, email address, device identifiers, account name
Our service providers, including: advertising networks and cookies and analytics
To market our services, including to track offer attribution and enable customers to receive offers
To understand our audiences
For research and development
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), including: name, postal address, phone number, IP address, email address, account name
Our service providers, including: Advertising networks and cookies and analytics
To market our services
To understand our audiences
For research and development
C. Protected classification characteristics under California or federal law, including: Age, marital status, ethnicity, citizenship, immigration status, and gender
N/A
N/A
D. Commercial Information, including: Vehicle details and services obtained or considered
Our service providers, including: Advertising networks and cookies and analytics
Our business partners, including brokers
To provide our services and manage our business
To enable customers to receive offers
To improve our services
E. Biometric information
N/A
N/A
F. Internet or other similar network activity, including: browsing history, search history, information on a user’s interaction with the Website or advertisements, and IP address
Our service providers, including: Advertising networks, cookies and analytics, and marketing services
To market our services
To understand our audiences
To improve services, including to measure site performance
G. Geolocation data
Our service providers (including cookies and analytics)
To market our services
To understand our audiences
To improve our services
H. Sensory data
N/A
N/A
I. Professional or employment-related information
N/A
N/A
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99))
N/A
N/A
K. Inferences drawn from other Personal Information, including: Likelihood to accept an offer and engagement
Our service providers (including cookies and analytics)
To market our services
To understand our audiences
To improve our services
L. Sensitive Personal Information
N/A
N/A

We do not knowingly Sell or Share any Personal Information of children under the age of 16.

Data Disclosure

In the twelve (12) months prior to the posting of this Policy, we have disclosed for a business purpose the categories of Personal Information about California residents set forth below, for the reasons set forth below:

Category of Personal Information Disclosed
Category of Persons to Whom Disclosed
Purpose for Disclosing
A. Identifiers, including: Name, alias, username, email address, phone number, fax number, IP address, device identifiers, employee number, company ID, VIN, license number
Our affiliates and subsidiaries
Our service providers (including cookies and analytics)
Business partners
Our insurance providers
Our media partners
To provide our services and manage our business
To improve our services
To market our services
To provide insurance and benefits, for background checks
To understand our audiences
For research and development
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), including: name, postal address, phone number, IP address, email address, account name
Our affiliates and subsidiaries
Our service providers (including cookies and analytics)
Business partners
Our insurance providers
Our media partners
To provide our services and manage our business
To improve services
To market services
To provide insurance and benefits, for background checks
To understand our audiences
For research and development
C. Protected classification characteristics under California or federal law, including: Age, marital status, ethnicity, citizenship, immigration status, and gender
Our service providers
To provide insurance and benefits, for background checks
D. Commercial Information, including: Vehicle details, offer history, transaction history, insurance policy number, services considered
Our affiliates and subsidiaries
Business partners
Our service providers (including cookies and analytics)
Our marketing agencies
Our media partners
To provide our services and manage our business
To market our services
To improve our services
For research and development
To maintain business relationship with partners
To understand our audiences
E. Biometric information
None
None
F. Internet or other similar network activity, including: browsing history, search history, information on a user’s interaction with the Website or advertisements, and IP address
Our service providers (including cookies and analytics)
Our marketing agencies
Our media partners
To provide our services and manage our business
To market our services
To improve our services (e.g., usage pattern data)
To drive sales
To understand our audiences
For research and development
For security monitoring
G. Geolocation data, including: Precise GPS coordinates, latitude/longitude
Our service providers (including cookies and analytics)
To provide our services and manage our business
For fraud prevention purposes
To market our services
To understand our audiences
To improve our services
For research and development
H. Sensory data
N/A
N/A
I. Professional or employment-related information, including: —for employees and job applicants—current or past job history
Our service providers
To manage employee relations, process payments, provide account access, and administer employee benefits
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)), including: —for employees and job applicants—educational records, grades, and transcripts
Our service providers
To offer employment, insurance and benefits
K. Inferences drawn from other Personal Information, including: Likelihood to accept an offer and engagement
Our affiliates and subsidiaries
Our service providers (including cookies and analytics)
Our marketing agencies
Our media partners
To provide our services and manage our business
To market our services
To improve our services
For research and development
To understand our audiences
L. Sensitive Personal Information, including: customer’s login credentials and —for employees and job applicants—Social Security number, driver’s license number, citizenship, and immigration status
Our service providers
To process payroll, and administer employee benefits
To manage customer accounts and process orders

Sensitive Personal Information

As a part of our services, we may collect, Sell and Share Sensitive Personal Information, as set forth above, and use it or Sell/Share it for the purposes described above.

You have the right to request that we limit our use and disclosure of your Sensitive Personal Information such that we use such information solely to provide you our services or process your transactions. To exercise this right, please click here or contact us at privacy@peddle.com.

Data Retention

We retain transaction related data for up to 7 years and marketing data for 2 years unless you opt out. We otherwise store Personal Information as needed to accomplish the purposes identified in this privacy policy and to meet legal requirements, including to comply with law, and for record retention, resolving disputes, and enforcing our agreements. We will not retain a consumer’s Personal Information or Sensitive Personal Information for longer than is reasonably necessary for the purposes disclosed above. Our retention of your Personal Information is governed by applicable law. This storage period may extend beyond the term of your relationship with us.

When we no longer need Personal Information, or in any event, after legal authority to retain it has expired, we will destroy Personal Information in accordance with local law and pursuant to our relevant procedures.

How to Exercise Your CCPA/CPRA Rights

If you are a California resident and would like to submit a request to exercise your rights, you may make a request online or contact us at:

Address: Peddle, LLC
3800 N Lamar Blvd, Suite 230
Austin, TX 78756
Phone: 877-586-5692
Email: privacy@peddle.com

California law requires us to verify your identity before processing your request. In order to make a request pursuant to the CCPA/CPRA, you must provide us with your first and last name, your email address on file with us, and information about your last transaction with Peddle. If you are requesting specific pieces of Personal Information that we have collected about you, you will also be required to email us at privacy@peddle.com a signed declaration under penalty of perjury that you are a California resident and that you are the consumer whose Personal Information is the subject of the request. Note that we will not process your request to disclose specific pieces of information we have about you until we receive this signed declaration, and your request will not be considered timely submitted until we have this document in our possession.

We will review the information you have provided against the information in our databases, and attempt to verify your identity. However, please note that under certain circumstances, we may require you to provide additional information in order to allow us to confirm your identity and your residency before we can process your requests. Also note that you are only entitled to make a Personal Information request up to twice in a 12-month period.

If you submit your CCPA/CPRA request by email, please include “California Privacy Rights” as the subject line. If you make a request to exercise your rights under the CCPA/CPRA by telephone, we may ask you to provide the request in writing so that we may verify your identity.

We will acknowledge your request within 10 days and respond to your request within 45 days or let you know if we need additional time or information to verify your identity (and if so, why).

Using an Authorized Agent

A California resident may use an authorized agent to submit a right to know request, a request to delete, a request for us to limit our processing of Sensitive Personal Information, or a request to opt-out of the Sale or Sharing of Personal Information here. You may designate a qualified authorized agent to submit a request on your behalf. If you use an authorized agent to submit your CCPA request, we may require proof of the written authorization you have given. We also may require you to confirm your identity and your residency in order to obtain the information, and you are only entitled to make this request twice in a 12-month period. For emails, please include "California Privacy Rights" as the subject line. You must include your first and last name, your email address on file with us, and information about your last transaction with Peddle and attest to the fact that you are a California resident. We will acknowledge your request within 10 days and respond to your request within 45 days or let you know if we need additional time. If you make this request by telephone, we may also ask you to provide the request in writing so that we may verify your identity. If we are unable to honor your request for any reason, we will notify you of the reason within the request time period. If the agent has provided a power of attorney pursuant to Cal. Prob. Code Sections 4121 to 4130, then the verification that the consumer has authorized the agent to act on their behalf will not be necessary.

Privacy Requests

To manage your personal information with Peddle, you may make a request online.

Privacy Contact

Questions regarding this Privacy Policy should be directed to Peddle by emailing privacy@peddle.com.